Campaignly
Compared plans and started a trial
Free experiment from Useful Machines
See what happens when AI tries to become your customer.
Give us one real thing a customer might need to do. We’ll give the same task to an AI agent on your website and two competitors. See who it can understand, who it can deal with and where it gets stuck.
One customer task. Your business. Two competitors. Free.
The Race Report shows what happened, how you compared with two competitors, what we’d look at first, and whether the issue appears worth investigating. Get my Race Report · A$195 + GST
Samples
Same race. Two kinds of job.
Two sample jobs so you can see the shape of a race, then what you get for free when it’s your business.
Software · sample
Compare features and pricing for an email marketing tool
Same agent. Same customer job. Three businesses, so you can see who the agent could understand, deal with, and where it got stuck.
Sample names. Not a published ranking.
- Find
- Understand
- Choose
- Act
Northstar
Stopped at book a demo
Listkit
Sent the customer to a partner directory
Clinics · sample
Book a check-up after 5pm
Same agent. Same customer job. Three businesses: finished, stopped, or sent elsewhere.
- Find
- Understand
- Choose
- Act
After Five Dental
Finished the booking
Oak Street Dental
Stopped at a callback
Harbour Dental
Sent the customer to a page with no times
What you get · free
A private result for your customer job, not a redesign.
After the race, we email you a private page that shows:
- Your site named against two competitors
- Find → Understand → Choose → Act explained for that job
- One good thing and one thing that could be improved
- One piece of evidence from your site
- Private result page by email
Free is what happened (observed + interpretation). No fix list.
Want a human view of what to do next? The Race Report (A$195 + GST) adds judgement. It is not withheld free content.
That’s one thing a customer needs to do
What about everything else?
Customers might need to compare products or services, understand pricing, work out what’s right for them, request a quote, make a booking, start a trial, enquire or take another important step.
A Useful Machines Review looks more broadly at how customers find, choose and do business with you, and where AI could make a meaningful commercial difference.
Want our take on what to improve?
The Race Report shows what happened, how you compared with two competitors, what we’d look at first, and whether the issue appears worth investigating.
A$195 + GST